Database Cleansing

Data cleansing is a process whereby we detect and correct corrupt or inaccurate records from a database. Quality data is the lifeblood of lead generation, without accurate data your customer database will deteriorate.
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It is imperative to update your data listing regularly, more so now than ever before due to the compliance standards, General Data Protection Regulation (GDPR) and Privacy and Electronic Communication Regulations (PECR).  At Talkmarketing, we ensure that the data you are using to market your services or products is verified and compliant.

 

It is insensitive and demonstrates a complete lack of integrity for any company to continually use out-of-date information for marketing. ​We ensure your company isn't one of them. 

Whether you are looking to remove duplicates, correct and verify addresses, postcodes, clarify email addresses or just understand the harsh reality of the current state of your data – we can help and we would love to hear from you: 01424 576658